{"id":14927,"date":"2019-11-01T08:00:38","date_gmt":"2019-11-01T11:00:38","guid":{"rendered":"https:\/\/www.impacta.com.br\/blog\/?p=14927"},"modified":"2019-11-01T08:00:38","modified_gmt":"2019-11-01T11:00:38","slug":"5-ferramentas-de-analytics-e-business-intelligence","status":"publish","type":"post","link":"https:\/\/www.impacta.com.br\/blog\/5-ferramentas-de-analytics-e-business-intelligence\/","title":{"rendered":"Melhores Ferramentas de Analytics e Business Intelligence"},"content":{"rendered":"<p><span style=\"font-size: 14pt;\">Anualmente a <a href=\"https:\/\/www.gartner.com\/en\" target=\"_blank\" rel=\"noopener noreferrer\">Gartner<\/a>, empresa l\u00edder mundial em pesquisa sobre tecnologia, publica o &#8220;<strong>Magic Quadrant for Analytics and Business Intelligence Platforms<\/strong>&#8220;, contendo os principais fornecedores de ferramentas do mercado, sendo interessante ressaltar o compilado de termos sobre a \u00faltima d\u00e9cada (2009-2018),\u00a0<a href=\"https:\/\/public.tableau.com\/profile\/gferreira#!\/vizhome\/MagicQuadrant-BusinessIntelligence\/MagicQuadrantforAnalyticsandBusinessIntelligencePlatforms-Evoluo2009-2018\">confira o dash interativo<\/a><span style=\"text-decoration: underline;\">.<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-size: 14pt;\"><strong>Quantos fornecedores diferentes apareceram nas pesquisas?<\/strong> <\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Ser\u00e1 que algum fornecedor passou pelos 4 quadrantes (Nicho de Mercado, Vision\u00e1rios, Desafiantes e L\u00edderes)?<\/strong> <\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Algum fornecedor permaneceu como l\u00edder por todo este tempo?<\/strong> <\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 14pt;\">Vamos a estas respostas e mais algumas. Continue lendo!<\/span><\/p>\n<h2><strong><span style=\"font-size: 14pt;\">As Melhores Ferramentas de Analytics e Business Intelligence<\/span><\/strong><\/h2>\n<p><span style=\"font-size: 14pt;\">Nos \u00faltimos 10 anos foram eleitos 39 fornecedores diferentes, sendo que 7 apareceram uma \u00fanica vez, 9 deles marcaram presen\u00e7a em todos os anos e apenas a <a title=\"Quais s\u00e3o as Certifica\u00e7\u00f5es Microsoft dispon\u00edveis?\" href=\"https:\/\/www.impacta.com.br\/blog\/2018\/06\/01\/quais-as-certificacoes-microsoft-disponiveis\/\" target=\"_blank\" rel=\"noopener noreferrer\">Microsoft <\/a>ficou no quadrante de l\u00edderes durante todo este per\u00edodo.<\/span><br \/>\n<span style=\"font-size: 14pt;\">Por outro lado, daqueles que estiveram em todos os anos, somente Board International \u00a0n\u00e3o apareceu nenhuma vez no quadrante dos L\u00edderes. <\/span><br \/>\n<span style=\"font-size: 14pt;\">Al\u00e9m disso, h\u00e1 5 fabricantes que est\u00e3o h\u00e1 pelo menos cinco anos participando de forma consecutiva das publica\u00e7\u00f5es da Gartner: <strong>Tableu<\/strong> (desde 2010), <strong>Logi Analytics<\/strong> (desde 2011), <strong>Birst<\/strong> (desde 2013), <strong>Yellowfin<\/strong> (desde 2014) e <strong>Pyramid Analytics<\/strong> (desde 2014).<\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14930\" title=\"grafico participa\u00e7\u00f5es ferramentas de analytics\" src=\"https:\/\/www.impacta.com.br\/blog\/wp-content\/uploads\/2019\/10\/grafico-1024x553.png\" alt=\"grafico participa\u00e7\u00f5es ferramentas de analytics\" width=\"555\" height=\"300\" \/><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Apesar de termos as an\u00e1lises anuais, n\u00e3o h\u00e1 um panorama geral deste per\u00edodo. <\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Por conta disso, criou-se um ranking colocando todas as ferramentas que participaram, seguindo um racional simples, onde cada \u00a0presen\u00e7a em um determinado quadrante recebeu uma pontua\u00e7\u00e3o:<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><em>1 ponto para Nicho de Mercado; <\/em><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><em>2 pontos para Vision\u00e1rios; <\/em><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><em>3 pontos para Desafiantes; <\/em><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><em>4 pontos para L\u00edderes.<\/em><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">E, conforme os anos seguintes, atribuiu-se um peso maior \u00e0 eles:\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><em>2018 &#8211; peso 10; <\/em><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><em>2017 &#8211; peso 9; <\/em><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><em>2017 &#8211; peso 8 <\/em><em>&#8230; 2009 &#8211; peso 1.<\/em><\/span><\/p>\n<h3><strong><span style=\"font-size: 14pt;\">Baseado nesta pontua\u00e7\u00e3o, os 5 primeiros fabricantes s\u00e3o, em ordem:<\/span><\/strong><\/h3>\n<h3><strong><span style=\"font-size: 14pt;\">1 \u2013 Microsoft;<\/span><\/strong><\/h3>\n<p><span style=\"font-size: 14pt;\">2 \u2013<strong> Qlik<\/strong>;<\/span><br \/>\n<span style=\"font-size: 14pt;\">3 \u2013 <strong>Tableau<\/strong>;<\/span><br \/>\n<span style=\"font-size: 14pt;\">4 \u2013 <strong>MicroStrategy<\/strong>;<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">5 &#8211; <strong>IBM<\/strong>.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14pt;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14936\" title=\"Tableu\" src=\"https:\/\/www.impacta.com.br\/blog\/wp-content\/uploads\/2019\/10\/Tableu-1024x400.png\" alt=\"Tableu\" width=\"600\" height=\"235\" \/><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">De todos os fornecedores, nenhum deles passou pelos 4 quadrantes no per\u00edodo entre 2009 e 2018. Por\u00e9m, temos 4 plataformas que estiveram presentes em 3 desses quadrantes. Confira:<\/span><\/p>\n<h3 style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><strong>Logi Analytics<\/strong><\/span><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Come\u00e7ou em 2011 como \u201cNicho de Mercado\u201d, passou para Desafiantes, em 2016 foi para \u201cVision\u00e1rios\u201d, e desde 2017 voltou para \u201cNicho de Mercado\u201d.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14pt;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14931\" title=\"inforgrafico1\" src=\"https:\/\/www.impacta.com.br\/blog\/wp-content\/uploads\/2019\/10\/inforgrafico1-1024x554.png\" alt=\"inforgrafico1\" width=\"600\" height=\"325\" \/><\/span><\/p>\n<h3 style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><strong>MicroStrategy<\/strong><\/span><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Esteve 6 anos entre os \u201cL\u00edderes\u201d, 3 anos nos \u201cVision\u00e1rios\u201d e agora em 2018 ficou no quadrante de \u201cDesafiantes\u201d.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14pt;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14932\" title=\"infografico 2\" src=\"https:\/\/www.impacta.com.br\/blog\/wp-content\/uploads\/2019\/10\/infografico-2-1024x554.png\" alt=\"infografico 2\" width=\"600\" height=\"325\" \/><\/span><\/p>\n<h3 style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><strong>Tibco Software<\/strong><\/span><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">J\u00e1 figurou entre os \u201cL\u00edderes\u201d em 2013 e 2014, conseguiu passar \u00a0por \u201cDesafiantes\u201d e atualmente est\u00e1 como \u201cVision\u00e1rios\u201d.<\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14933\" title=\"infografico 3\" src=\"https:\/\/www.impacta.com.br\/blog\/wp-content\/uploads\/2019\/10\/infografico-3-1024x553.png\" alt=\"infografico 3\" width=\"600\" height=\"324\" \/><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\"><strong>Qlik<\/strong><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Em 2009 estava em \u201cVision\u00e1rios\u201d, 2010 em \u201cDesafiantes\u201d e desde de 2011 permanece no quadrante dos \u201cL\u00edderes\u201d.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 14pt;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14934\" title=\"infografico 4\" src=\"https:\/\/www.impacta.com.br\/blog\/wp-content\/uploads\/2019\/10\/infografico-4-1024x553.png\" alt=\"infografico 4\" width=\"600\" height=\"324\" \/><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">E j\u00e1 imaginou como ficaria se fosse montado um painel considerando todo o per\u00edodo? Aqui est\u00e1, veja como ficaram todos os participantes, ressaltando que o compilado foi montado utilizando as posi\u00e7\u00f5es anuais e ponderado pela administra\u00e7\u00e3o.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Portanto n\u00e3o h\u00e1 valor como pesquisa (da forma que s\u00e3o divulgados pela Gartner), mas sim uma refer\u00eancia desta nossa d\u00e9cada e das principais ferramentas.<\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14935\" title=\"magic quadrant\" src=\"https:\/\/www.impacta.com.br\/blog\/wp-content\/uploads\/2019\/10\/magic-quadrant-1024x553.png\" alt=\"magic quadrant\" width=\"600\" height=\"324\" \/><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Como conclus\u00e3o, \u00e9 percebido que temos diversas op\u00e7\u00f5es de ferramentas para desenvolver e trabalhar com Analytics e BI.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Um aspecto importante \u00e9 ter direcionamento de quais s\u00e3o as mais consolidadas no mercado e quais vem ganhando destaque recentemente.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 14pt;\">Um grande abra\u00e7o e at\u00e9 a pr\u00f3xima!<\/span><\/p>\n<div class=\"sharing-default-minimal post-bottom\"><div class=\"nectar-social default\" data-position=\"\" data-rm-love=\"0\" data-color-override=\"override\"><div class=\"nectar-social-inner\"><a href=\"#\" class=\"nectar-love\" id=\"nectar-love-14927\" title=\"Love this\"> <i class=\"icon-salient-heart-2\"><\/i><span class=\"love-text\">Love<\/span><span class=\"total_loves\"><span class=\"nectar-love-count\">0<\/span><\/span><\/a><a class='facebook-share nectar-sharing' href='#' title='Share this'> <i class='fa fa-facebook'><\/i> <span class='social-text'>Share<\/span> <\/a><a class='twitter-share nectar-sharing' href='#' title='Share this'> <i class='fa icon-salient-x-twitter'><\/i> <span class='social-text'>Share<\/span> <\/a><a class='linkedin-share nectar-sharing' href='#' title='Share this'> <i class='fa fa-linkedin'><\/i> <span class='social-text'>Share<\/span> <\/a><a class='pinterest-share nectar-sharing' href='#' title='Pin this'> <i class='fa fa-pinterest'><\/i> <span class='social-text'>Pin<\/span> <\/a><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Anualmente a Gartner, empresa l\u00edder mundial em pesquisa sobre tecnologia, publica o &#8220;Magic Quadrant for Analytics and Business Intelligence Platforms&#8220;, contendo os principais fornecedores de ferramentas do mercado, sendo interessante ressaltar o compilado de termos sobre a \u00faltima d\u00e9cada (2009-2018),\u00a0confira o dash interativo. Quantos fornecedores diferentes apareceram nas pesquisas? Ser\u00e1 que algum fornecedor passou pelos [&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":16989,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,3],"tags":[166,120,977,978],"class_list":["post-14927","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-desenvolvimento","category-tecnologia","tag-analytics","tag-business-intelligence","tag-ferramentas","tag-ferramentas-de-mercado"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>5 Melhores Ferramentas de Analytics e Business Intelligence<\/title>\r\n<meta name=\"description\" content=\"Analisamos o Ranking Gartner e separamos as 5 Melhores Ferramentas de Analytics e Business Intelligence no mercado. 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